TORONTO, ON (Mobile Marketing 2.0 Conference) – (June 18, 2009) - Kunal Gupta, CEO of Polar Mobile, participated in an active panel discussion today at MARKETING magazine’s half-day conference. The event, held at Toronto’s Park Hyatt Hotel, aimed to show marketers how to foster valuable connections with consumers through leading-edge mobile marketing techniques.

During the panel entitled “The Power of Integrated Mobile Marketing Campaigns”, Gupta highlighted the opportunity for marketers to create effective campaigns through strong user engagement in mobile media. Accessing consumers through a mobile platform is a horizontal spend that emboldens the impact of traditional marketing channels. As the mobile consumer base continues to grow with the release of several new smart phones this quarter, many leaders in the marketing space are seeking the value-add of a mobile dimension to their campaign.

Polar Mobile has rapidly established itself as a leader in providing end-to-end mobile publishing solutions in North America. The host of this week’s event, MARKETING magazine, currently pushes rich content to its readers through a Polar Mobile application. Find it at http://marketing.polarmobile.com.

To arrange an interview or to learn more about Polar Mobile, please contact media@polarmobile.com.